Augmented Reality | Immersive Experience | Sports

Fan Engagement

An interactive digital photo booth for Newcastle Knights supporters. Full-body videos of players and cheerleaders were converted into virtual, life-sized characters that fans could pose alongside for photos.

Bringing Fans Closer to the Knights

Virtual, life-sized characters fans could pose with in a fun, engaging way. Transformed traditional fan photos into unforgettable memories.

Elevated Game-Day Engagement

The immersive booth strengthened supporter connection to the team while modernizing game-day engagement and building deeper fan loyalty.